News
Latest news on Vietnam e-com and marketplaces
76 articles
Vietnam Lifts Barriers: New Horizons for Russian E-commerce and Logistics in 2026
The Vietnamese government, led by Prime Minister Le Minh Hung, has announced an initiative to remove administrative barriers, creating significant opportunities for logistics optimization, reduced market entry costs, and increased market attractiveness for Russian e-commerce companies.
Shoppertainment in 2026: Shopee Live's Success as a Benchmark for Russian E-commerce
The success of the "Island of Beauty Queens" show on Shopee Live in Vietnam in July 2026 launched the "shoppertainment" trend. For Russian e-commerce entrepreneurs, this presents a strategic opportunity to rethink their approach to online sales by integrating entertaining content to boost audience engagement and loyalty.
A Digital Bridge for Russian Business: Agribank JCB and Opportunities in the Vietnamese Market
Vietnam's Agribank has expanded capabilities for JCB cardholders, significantly simplifying online and international payments. This opens new prospects for Russian e-commerce, reducing payment barriers and creating a favorable environment for entering the dynamic Vietnamese market.
Vietnam as a New Manufacturing Powerhouse: Strategic Opportunities for Russian E-commerce
Vietnam is strengthening its position in global supply chains through record investments in manufacturing, opening up new profitable channels for Russian online retailers to import goods, diversify suppliers, and gain competitive advantages in the e-commerce market.
Vietnamese E-commerce: How State Support in Da Nang is Shaping a New Competitive Landscape and What Russian Entrepreneurs Should Do
The Vietnamese government is actively supporting e-commerce sellers in Da Nang, offering comprehensive consultations and livestreaming training to boost their online sales. This initiative showcases effective strategies for developing regional digital economies and provides valuable lessons for Russian entrepreneurs operating in a globally competitive environment.
Vikki Digital Bank in Vietnam: How Fintech Legitimization Will Lower Costs and Unlock New Horizons for Russian E-commerce
The legitimization of Vikki Digital Bank in Vietnam opens new opportunities for optimizing payments and reducing costs for Russian online sellers aiming to expand in Southeast Asia.
Vietnam Revises SME Support Law: What It Means for Russian Online Sellers
Vietnam is revising its Law on SME Support, promising targeted policies for local businesses. This creates both new opportunities and challenges for Russian online sellers, necessitating adapted strategies for successful market entry and localization.
Deepening Vietnam-Japan Partnership 2026: What Does It Mean for Russian E-commerce in Vietnam?
The opening of the Vietnam-Japan Festival 2026 in Da Nang symbolizes a new phase of deepening bilateral relations, promising significant changes in Vietnam's logistics, digital infrastructure, and competitive landscape, all critically important for the strategic planning of Russian e-commerce entrepreneurs.
Vietnam on Track for $100 Billion in Agri-Exports: Challenges and Opportunities for Russian E-commerce
Vietnam aims to reach $100 billion in agricultural exports by 2027, following a successful $70 billion milestone in 2025. This creates new opportunities and challenges for Russian e-commerce entrepreneurs in terms of product niches, pricing, and competition.
Corporate Credit as a Growth Engine: New Opportunities and Challenges for Russian E-commerce in Vietnam
In July 2026, the State Bank of Vietnam reported that corporate lending had become the primary driver of growth, surpassing retail demand. This shift in financial flows opens new opportunities and risks for Russian e-commerce entrepreneurs, requiring adaptation of procurement and partnership strategies.
Social Commerce 2.0: How Russian E-commerce Platforms Can Monetize VK and Telegram Following Global Models for 2026
Global e-commerce platforms are increasingly integrating monetization tools with social networks, particularly Facebook, opening new avenues for sales and customer interaction. For Russian businesses, this signals the need to adapt these successful models to local platforms like VK and Telegram, enhancing their presence and conversion rates.
Discuss your situation with an expert
Наши эксперты помогут разобраться в вашей ситуации и предложат оптимальный план действий
Get a Consultation